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What Do a Family Business, Eating Dog Food and PR Have in Common?

What Do a Family Business, Eating Dog Food and PR Have in Common?

3/24/2021 | 23 Minutes

There’s a documentary out there about a guy who ate dog food for a month to prove his company’s pet food products were safe and healthy. This same guy, Mitch Felderhoff, happens to co-own the company with his brother, Chad. They are 4th Generation owners of the Muenster Milling Company in Muenster Texas. And their company is growing like crazy. You’ll surely enjoy this episode!


Sunbelt Business Advisors and Onward for Business are proud sponsors of the Poised for Exit Podcast. The Poised for Exit podcast seeks to help entrepreneurs improve, grow – and successfully exit – their businesses.

Julie Keyes, a life-time entrepreneur and founder of KeyeStrategies, understands what keeps an owner up at night and the balancing act required to work both ‘in’ and ‘on’ the business. The firm’s mission is to help business owners increase enterprise value and prepare for a future exit.
Julie believes in providing outside perspective and mentoring, which made all the difference for her while spending years growing and improving her companies before selling and becoming a business adviser in 2011.