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Sunbelt Business Advisors Facilitates Sale of Talisman Designs of Minneapolis to Nifty Home Products of Madison Lake, Minnesota

Sunbelt Business Advisors Facilitates Sale of Talisman Designs of Minneapolis to Nifty Home Products of Madison Lake, Minnesota

News Release | Contact: Kent Kaiser 651-338-1777

New Owners Expand Market Share in Innovative Kitchen Gadgets

MINNEAPOLIS, Minn. – November 3, 2021 –Sunbelt Business Advisors President Chris Jones today announced that Sunbelt facilitated the acquisition of Talisman Designs (https://www.talismandesigns.com/) of Minneapolis by Nifty Home Products (https://www.niftyhomeproducts.com/) of Madison Lake, Minnesota, in a multi-million-dollar deal. Led by Mergers and Acquisitions Advisors Michael Slater and Kirill Graminschi, the Sunbelt team initiated, structured, and negotiated the transaction. The deal closed on September 30.

“To every entrepreneur and every kid out there: With luck, hard work, and perseverance, your dreams can come true,” said Katherine Waymire, Founder of Talisman Designs. “I started Talisman Designs in my basement with one handmade product. Over the last 20 years, my team and I built Talisman Designs into an award-winning housewares design company known for inventing gadgets and designing high-quality gifts.”

“Talisman Designs is going to flourish and grow under the leadership of Nifty Home Products,” said Waymire. “They are the perfect complement to Talisman’s design expertise and bring years of online sales and operational leadership.”

“We are thrilled to add Talisman Designs to the Nifty Home Products family,” said Nick Rose, general manager at Nifty Home Products. “We believe Talisman’s rich history in product creativity, gifting, and playful spirit will add to the continuing momentum created by Nifty in serving our customers in the kitchen and bakeware markets. We are excited to start combining our two teams to grow our internal family with Nifty and Talisman together.”

“At Sunbelt Business Advisors, we have a reputation for bringing together just the right business buyer with just the right business seller,” said Jones. “The acquisition of Talisman Designs by Nifty Home Products really helps to highlight this fact. There will be many synergies realized through this transaction.”


ABOUT SUNBELT® – Sunbelt® is Minnesota’s largest seller of companies. Founded in 1978, Sunbelt now has 200 offices worldwide, helping people buy and sell businesses. The Sunbelt Business Advisors Minneapolis office is the largest office in the Sunbelt network with a staff of over 50 advisors, associates, analysts, and business development representatives. The firm provides services to business owners interested in selling their businesses, assistance with merger and acquisition activities, complimentary business value assessments, and advisement for business owners in understanding how to maximize their net proceeds when they exit. The firm provides business brokerage and Mergers & Acquisitions advisory services for companies with revenues from $500,000 to $100 million, as well as finance, exit planning, franchise sales, consulting, and business valuation services. More information is available at www.sunbeltmidwest.com.